The lower annual fees represent a drop of roughly 20% from the prior levels and make the pricing incredibly competitive. The daily rates for the annual dues now vary between $715 and $865 depending on the membership level.
Industry veteran Mike Shelton has been brought in to oversee running of the club and is part of the driving force behind these lower dues. The club has also introduced a new 60 days per year membership level, called the Universal Plus. The new plan levels are summarised below.
|Membership Plan||Hemisphere||Global||Universal||Universal Plus|
|Capital Contribution|| $175,000
|Annual Dues|| $12,975
|Advance Reservations|| 4
Within A&K Residence Club the members are owners of the company that owns the clubs residences and Abercrombie & Kent provides management of the overall club. “Our members realize the benefit of joining a destination club managed by a worldwide luxury travel leader which gives them access to inspiring experiences around the world,” says Abercrombie & Kent Founder and Executive Chairman Geoffrey Kent.
At the end of last year Ritz-Carlton and A&K Residence Club announced a partnership with which provides reciprocal access to their respective members. For A&K members this gives them access to the ten Ritz-Carlton Club destinations in places such as Aspen, the Bahamas, St Thomas and Maui.
A&K members can also exchange some of their membership nights for travel on parent Abercrombie & Kents tours or for stays at several European villas in France and Italy. In 2010, 15% of the membership traded nights for A&K travel to a wide range of destinations, including safaris in East and Southern Africa, Israel & Egypt, Indochina, Argentina, Peru, Australia, Turkey, Canada and countries throughout Europe.